Having A Virtual Sports Bra Fitting Changed The Way I Shop For Running Bras

Woman sitting on sofa conducting video call on laptop holding measuring tape

Confession time: I’ve been a runner for over 15 years and I hit the road several times a week, but I’ve never had a sports bra fitted. As a health journalist I often get to review fitness gear and I am guilty of wearing whatever I get sent without giving it much thought. 

Admittedly, I have become a parent and survived a pandemic since the last time I went shopping for running kit, so a professional fitting was long overdue. At a virtual session with an expert from UK sports bra retailer Boobydoo, I learned some surprising things about the world of breast support.

1. Size Is Everything

Manish Singh is the founder and Editor in Chief of CEO Interview, a global platform that spotlights the most influential leaders shaping the future of business. As a writer, interviewer, and media entrepreneur, Manish has built a respected reputation across more than one hundred magazine brands, creating a media ecosystem trusted by CEOs, founders, and industry innovators.
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